Style & Function

Wonderful breasts of all shapes and sizes – wide or slender, long or short, full or less full, shallow or projected, close or side set. When we talk about bra fit, there is great focus on cup and band size, but did you know that the shape and placement of the breasts also affect the fit? Here are our suggestions on how to choose the right bra model to fit your breasts.

The choice of a bra is highly personal. Do you choose the bra because you love the look of it or because it feels so comfortable? Maybe style and looks don’t matter as much, maybe you prefer one with functional features. We have listed the most common bra archetypes and picked a top bra choice for each persona. Which one are you?

Bras can sometimes feel warm for various reasons, perhaps because of the time of year, the menopause, medication or some other cause. Whatever the reason, there’s a solution. Here’s what you should look for in a bra or underwear so they don’t make you feel even warmer.

During the warm months of the year or during the menopause, it’s nice to wear cooler garments. Our best suggestion for dressing to stay cool is to start underneath, i.e. with the right kind of undergarments. It can really make a difference. Here, we take a closer look at something many don’t know exists – undergarments that cool the skin.

Sometimes the thing that shouldn’t happen does. Your underwire breaks. Here we’ll go through why it happens, what you can do about it and what we as manufacturers are doing to stop it from happening.

One of the most common bra problems for many women is how the shoulder straps insist on slipping down. So today we’ll provide tips on what you can do to ensure that they stay where they are meant to.  

It’s an issue millions of women are familiar with, but that not many talk about. Swelling breasts. Here’s what to look for in a bra when your breast size fluctuates.

Some bra cups give the bust a pointed shape, while others gives it a round shape, but how do you know which bras do what? Here are the tricks you need to know to decide what shape a bra will give your bust before you’ve even tried it.

Wing, Apex and leotard back. Did you know that if you take a bra apart it consists of about 35 pieces and 60 seams – all with their own functions. The cups and shoulder straps may be best known, but do you know about the other parts of a bra and what they do? Here is the anatomy of a bra.

Cotton is a popular natural material that is durable, breathable and feels oh so comfortable against the skin. But why aren’t our cotton bras made of 100% cotton?